Is this for real?  Ummmm… yeah.  Does it work?  Hahahahahahaha… we have no freakin idea!!!  I KNOW there is an old SNL skit with this exact same idea (Chris Rock & Chris Farley in a car I believe “Wow… smells like new car!”), but of course I couldn’t find it.  That being said, this is a new idea that supposedly works… and someone is making some coin off of everyone that gives it a shot.  Are we endorsing it?  Hell no… but that’s not to say we aren’t curious.  If any of you decide to give this one a shot, we’d like to hear your thoughts.

Subtle buttAnd if this actual ad that we saw and took a picture of (not internet smorgasbord) then maybe THIS LINK or the following video will help: