They are just numbers right?
Apple announced that it was on pace to sell one million units of AppleTV this week. The $99 dollar device is competing with other similar to it, like Roku, Xbox 360, Playstation 3, and Nintendo Wii. Only through this device can you purchase items from the Itunes store to view on your TV.
Activision recently announced that Call of Duty: Black Ops has passed the one billion dollar mark in sales. It had a massive jump-start on that mark with over 600 million dollars (our coverage) being brought in during the first five days after its release.
“This is a tribute to the global appeal of the Call of Duty franchise, the exceptional talent at Treyarch and the hundreds of extraordinary people across our many Call of Duty studios including Infinity Ward and Sledgehammer that work tirelessly on the franchise,” he said in the press release. “Our ability to provide the most compelling, immersive entertainment experience, and enhance it with regular, recurring content that delivers hundreds of hours of audience value, has allowed Call of Duty to continue to set sales and usage records.”